In Fresh News

Raaj Tewary, the Store Retailer of the 1st FreshStop store to open in 2017, is extremely enthusiastic about his business and committed to serving his community. “With our awesome selection of hot food, fresh produce and ample and secure parking bay, combined with the best Lavazza Coffee in-store, we are proud to bring a world-class offering to this community. Our customers are in for a treat with the opening of this new store, which gives them easy access to fresh and affordable goods and services 24-hours a day,” says Raaj.

Previously an unbranded store, the new FreshStop at Caltex Alice Street store, located at 32 Alice Street in Durban, opened its doors on Thursday, 26 January 2017. The store has been renovated and upgraded into a beautiful new FreshStop store. “The store is located on the main road in to Durban’s CBD/Beach and it’s the only service station on this route and the 1st convenience retail offering in this area in its 30-year history,” explains Raaj.

As the fastest growing convenience retail brand in South Africa, FreshStop Alice Street is the 247th store in the national network and the 55th store to open in the KwaZulu-Natal region. It offers customers a wide range of fruit and vegetables, a selection of grocery items, as well as Grab n Go snacks such as freshly-made sandwiches, pies and refreshments. A hot food offering is available in-store, serving the best chicken and chips in the area, and the self-service Lavazza coffee with fresh milk is sure to be a winner.

“We are overwhelmed with joy that this store has eventually come together. It has been a challenging and a worthwhile journey and I am looking forward to servicing the needs of our community. I am proud of what we have achieved at this site and I am very grateful to the FreshStop team for the enthusiastic manner in which this opening has been handled. A special thanks to the FreshStop team and we are happy to be the 1st FreshStop store to open this year,” enthuses Raaj.

Raaj Tewary has been in the retail business since 2005 when he joined the Caltex brand and has acquired more than 10 years’ extensive experience in the business which includes the management of Kampara Service Station. With his experience and expertise, he introduced a strong convenience offering to the community of Clare Estate, and his passion for his community continues to inspire him to do more to positively affect the people around him. “I truly believe in empowering people and making my local community a better place for everyone. I am always motivated by the knowledge that a comprehensive convenience offer is paramount to the success of a site and that the customer is always first and that has never stopped working for me.

“Our staff complement encompasses a world of experience. For example, Divia has quick serve restaurant experience and will be heading up the kitchen division at Alice Street. I have confidence in my staff and customers can rest assured that they are in good hands,” adds Raaj.

We wish Raaj and his entire team all the best for the opening of this 247th FreshStop at Caltex Alice Street store.

FreshStop, named International Convenience Retailer of the Year 2013, is South Africa’s fastest growing 24-hour convenience store brand and has a network of 247 stores countrywide.

For more information:

Website: www.freshstop.co.za
Facebook: www.facebook.com/freshstop
Twitter: @FreshstopSA
Instagram: @freshstopsa

Issued by: Byte Media on behalf of: FreshStop