FreshStop, the fastest growing convenience retail brand in South Africa, opened its 238th store at 273 Lynnwood Road in Pretoria on Thursday, 27 October 2016. “Being located on the busy route towards the University campus and surrounded by Consulates, business parks and mixed residential properties, FreshStop at Caltex A Club Motors is a completely renovated site that has additional space for parking and vehicle accessibility to our fuel pumps so as to encourage commuters to stop by and avoid unnecessary queues,” says Donald Mauricio, the Store Retailer.

Previously an unbranded store, the site has been upgraded with great care and the fuel forecourt has been given a fresh look incorporating the latest 20/20 Caltex imagery. FreshStop at A Club Motors store offers local residents, students, workers, commuters and local businesspeople an outstanding customer shopping experience, which includes a wide variety of fresh fruits and vegetables, a wide range of grocery items and freshly baked pies and confectionery. In addition, the store features an on-site ABSA ATM, ample parking space and a full-service Seattle Coffee Bar with a Barista to attend to customers’ coffee needs – all within a neat and tidy shopping environment.

“FreshStop is providing a unique convenience retail experience, which is bringing fresh to the community. We make sure our products are fresh and we believe freshness is the draw card for our customers. We will have on-going promotions running to offer our customers the best prices, top-notch quality and convenience all available here at FreshStop A Club Motors,” adds Donald.

Store Retailer Donald Mauricio and his wife Kelly Mauricio have been in the fuel and retail industry for several years and they are putting their experiences and knowledge of the industry and community to good use. Donald’s passion for convenience shopping combined with his previous experience in IT and equipment/hardware support for 50 Shell petrol stations in Hong Kong puts him in a wonderful position to ascertain the needs of his community and meet them for a healthier and happier community. “We are very excited to join the FreshStop brand as we look forward to giving our customers efficient and friendly service, which happens to be our vision and mission for our community and this store,” explains Donald.

“Since we opened, we have noticed the excitement in our clientele as this is the only FreshStop at Caltex store on Lynnwood Road and it has the best fuel, a new and fresh look, great coffee and shopping, and it’s linked to the UCount rewards programme,” adds Donald.

We wish Donald, Kelly and their entire team all the best for the opening of this 238th FreshStop at Caltex A Club Motors store.

FreshStop, named International Convenience Retailer of the Year 2013, is South Africa’s fastest growing 24-hour convenience store brand and has a network of 238 stores countrywide.

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Issued by: Byte Media on behalf of: FreshStop